Surprise! I'm flipping the script on the about page.
Your first lesson in copy: The about page is about the VISITOR first and foremost.
You. Are. Amazing.
But it's easy to forget when you're trying to figure out how to make the WORLD see how amazing you are.
It's easy to forget how freaking GOOD you are at what you do - at getting the results you get for your clients - when you're stuck trying to connect with them in a way that makes them buy.
I get it. Hell, I've BEEN there. I've been the best kept secret and it sucks.
But that doesn't have to be you anymore.
Because together, we can create the offers and the plan and the marketing to help the whole world see everything you have to offer.
And what's more...
We Can Have FUN With It!
That's the thing about dialing in your marketing... it becomes FUN.
Fun to try new things. Fun to target new audiences. Fun to launch something that's been on your to-do list for forever... because you'll know that it's got ROI built in.
You get to let go of the stress of it all and enjoy the process...
Because at the end of the day, you're helping MORE people transform their lives and you're making the difference in the world you want to make.
That's pretty dang cool, right?
Hi, I'm Alyson
I've been doing this copywriting and marketing thing for a hot minute - since 2007, to be exact. I've written millions of words and helped my clients make millions of dollars.
I've brainstormed campaigns, developed offers, built products, and written thousands of sales pieces - all designed to help create a better life for my clients' customers.
But what I've also discovered is that many business owners (maybe you) think that copy is a magical, mystical thing that they can't possibly be good at. That their marketing is out of their hands.
Because they didn't like English in school...
Because they don't understand why their stuff isn't working already...
Because they're AFRAID of what can happen when they get it wrong.
And that... well that sucks.
It sucks to not love your marketing when you're the one in charge of it
That's where I come in.
I help you love it again... because I help you understand how to do it successfully...
While still staying true to yourself.
How I Help You Love Your Business Again
In-Depth Conversion Audit
I will review your entire marketing and sales process - from traffic generation to follow up and repeat sale... and help you identify areas that can be improved - with a full, detailed analysis.
Yeah, I'm talking website, emails, sales pages... every dang thing you're doing.
I'll spend a full day in your business and give you a roadmap to improve your results.
Weekly Nurture Emails
You've already done all the hard work of building the audience and getting them onto your list... so why aren't you working your tuckus off to convert them?! (You don't have to tell me, I know: it's HARD to stay consistent, right?!)
We'll put together a plan and send content + sales emails designed to keep your people hooked and get them to buy.
Bespoke Sales Copy
Whether you need a sales funnel, landing page, email campaign, or website... let's talk about what your project looks like and how I can help.
And heck - if you don't KNOW what you need yet - I can help you there, too! We'll brainstorm and work it out together and then I'll head off to implement while you focus on what you do best (that's getting results for your clients.)
Conversion Content
You need the RIGHT kind of content at each stage of your buyer’s journey. From short-form “meet me” content to long-form “let’s get to know one another” content… different people in your audience need different things from you to take the next step with you.
I’ll help you build AND execute your Conversion Content plan with long form content created for you + guidance on the short-form attraction content to grow your audience.